Everything you need to win in AI against your competitors

Visibility Score (0-100) is BrandinAI’s overall score that shows how strongly AI models recommend your brand. It takes several factors into account: the position your brand takes in the answer, how prominently AI features it and how strong the recommendation is, and the score is averaged across your prompts and AI models over the selected period. Share of Voice shows what percentage of the answers mentioning any brand include yours, and next to it you also see your average position, number of mentions and sentiment. That way you can tell at a glance whether your efforts are paying off.

BrandinAI suggests prompts based on your brand, industry, language and region, and you approve them, edit them or add your own. The best prompts are the questions your customers might actually ask, such as “Which [service] company would you recommend in [your city]?” Your current traffic is another clue: check your website analytics, for example Google Search Console, to see which keywords bring customers to you, and turn them into natural questions.

In BrandinAI you add aliases to your brand, meaning the other names, abbreviations and spellings it appears under in AI answers, and all those mentions count toward a single score. You can do the same for competitors, and when AI starts using a new variant of a name, you link it to the right brand. That makes your stats more complete, and no mention slips through because of a different spelling.

The BrandinAI GEO audit checks whether your website is easy for AI models to read and trust, covering everything from AI crawler access and the technical setup to the quality and authority of your content. BrandinAI turns every issue it finds into a concrete task that explains what to fix, and sorts the whole list by impact on visibility and effort to implement, so you know right away where to start. You track progress in the task manager, and the BIA assistant helps you with every task.

In the BrandinAI dashboard you can ask the BIA assistant anything about your brand’s visibility in AI, for example why a competitor is ahead of you in Gemini or which task to tackle first. Talking to BIA is a bit like talking to a personal expert who looks after your brand at an SEO agency, except that BIA has constant access to all your data, knows it inside out and brings expert knowledge of GEO and AI models. Every chart and table in the dashboard also has an icon that lets you ask BIA about the data in front of you right away, whether you want it interpreted or need the next steps. You can choose from several modes and switch between them depending on how complex your question is.

Yes, BrandinAI points out the topics where AI currently recommends your competitors and suggests which content to publish first. You can write it yourself or with the help of ContentInAI, a separate SEO and GEO content tool integrated with BrandinAI.